Check-in
Starting Point Check-In
$99
A focused human check-in after initial context from guided questions for one business presence, offer, trust, visibility, or workflow area.
Checkout is handled securely through Stripe.
Pricing
Practical pricing for business systems that need to work.
Decent Ops helps small businesses get clearer, more organized, and easier to trust online.
Some projects start with a quick check-in. Some need a stronger business foundation. Some need a clean microsite, better service language, treated files, trust pages, or a more usable supporting operating layer.
Fixed-scope offers can be paid directly. Larger or build-heavy work uses “starting at” pricing and gets scoped before you pay for the full build. Typical timelines are confirmed after scope is clear. Checkout is handled securely through Stripe where direct payment buttons appear.
Pricing philosophy
Start small, build what matters.
Decent Ops pricing is designed around practical business value: no bloated agency package when you only need a clearer front door, and no bargain-bin pricing for work that affects how people understand, trust, and contact your business.
Check-In → Foundation → Build → Upgrade → Care
You can begin with a small review, move into a focused project, or combine services into a stronger launch package.
Primary buying paths
Start with the front door or find the right starting point.
This is the simplified public version. Larger or unusual projects are scoped after review.
Foundation
Brand on Paper
Starting at $499
Find your brand voice, clarify what your business offers, who it serves, and how it should be explained before you build more.
Checkout is handled securely through Stripe.
Build
Microsite Build
Starting at $1,499
The signature Decent Ops product: a clean, focused website for businesses that need a stronger front door, clearer service language, and a working intake path.
Checkout is handled securely through Stripe.
Most complete front door
Microsite Plus
Starting at $2,499
Microsite Build plus treated files/images, practical trust pages, Google Business Profile cleanup, stronger metadata, launch QA, and handoff structure.
Scoped custom lane
Larger Custom Support
Scoped after review
For business ideas, early operations, and scattered service businesses that need clearer offers, customer paths, site direction, support materials, and practical handoff.
Supporting service
File Treatment helps the front door work harder.
File Treatment can stand alone, but it is especially useful inside Microsite Plus, visibility cleanup, and other projects where photos, PDFs, and assets need clearer names, descriptions, context, and reuse value.
Starter
Up to 10 files
$199
Good for a small priority set or a first cleanup pass.
Checkout is handled securely through Stripe.
Core
Up to 25 files
$399
Good for a focused business image or document set.
Plus
Up to 50 files
$699
Good for a stronger asset-library cleanup before publishing or handoff.
Advanced
Specialized treatment
Quoted
Deeper, platform-specific, brand-intensive, or unusually detailed metadata work is quoted after review.
Useful packages
Bundles for work that naturally belongs together.
The point is not to buy everything. The point is to package the layers that actually make the business clearer, more useful, and easier to maintain.
Clear Starting Point
$499
Starting Point Check-In + written next-step summary + recommended service path.
Business Clarity Pack
$1,099
Brand on Paper Core + Service Pricing Pass for businesses that need clearer brand voice, offers, service structure, and pricing before building more.
Front Door Launch
Starting at $1,899
Brand on Paper Starter + Microsite Build for businesses that need a credible public presence quickly.
Microsite Plus
Starting at $2,499
Microsite Build + 25 file treatments + Trust Suite add-on + Google Business Profile cleanup.
Business Foundation Build
Starting at $3,999
Brand on Paper Core + Microsite Plus + an operating cleanup starter for businesses that need brand voice, identity clarity, a stronger site, public trust structure, and basic supporting-operations cleanup.
The operating cleanup starter is a first-pass cleanup of the practical support structure around the business.
Larger Business Site
Scoped after review
Some projects need more than a microsite or one focused service. Larger custom builds are scoped after initial context so Decent Ops can understand the business, the public structure, and the working pieces needed underneath.
Add-ons and upgrades
Add the layer that helps.
Google Business Profile Cleanup$249
Setup or cleanup basics. Not a full local SEO campaign.
Checkout is handled securely through Stripe.
Trust Page Suite$399 standalone / $249 add-on
Practical trust pages based on how your business actually handles inquiries, information, tools, and responsibility. Not legal advice.
Visual Direction Add-On$250
Simple logo/visual direction, vibe notes, and basic color/type direction. Not a full graphic design or trademark package.
Ops ResetStarting at $699
A first-pass cleanup of scattered back-office pieces, customer intake, communication, documentation, and handoff support. Starter scope keeps the operating layer practical instead of turning it into a full business rebuild.
Timeline expectations
Practical projects need practical timing.
Typical starter projects are often delivered within 2–4 weeks after scope, materials, payment, and direction are clear. Larger builds, custom systems, added services, or slower feedback cycles may take longer.
Decent Ops confirms timing after reviewing what you need. The goal is useful delivery, not a rushed build that creates rework.
Payment safety
Direct checkout is only for clear fixed-scope work.
Some Decent Ops work can be purchased directly because the boundary is clear. Bigger builds use “starting at” language because scope changes fast once pages, copy, assets, forms, metadata, profile cleanup, and operating support get involved.
Plain rule: do not pay for a large custom build until the scope is clear. Use Business Builder, Start, or a Starting Point Check-In first. Checkout is handled securely through Stripe when a direct checkout button is available.
Care plans
Light after-project support, when the foundation is ready.
Care Plans can help keep a Decent Ops-built or Decent Ops-reviewed foundation from getting stale. They are capped, scheduled support plans, not unlimited emergency help.
- Care Lite — $99/month, up to 1 hour
- Care Plus — $249/month, up to 3 hours
- Care Premium — $499/month, up to 6 hours
FAQ
Plain answers before you start.
Do I need to know what service I need?
No. Use Business Builder or the Starting Point Check-In if you want Decent Ops to help identify the best starting point. The Check-In is the paid human conversation path after a short guided intake.
Why are some prices “starting at”?
Because scope can change. A simple build is not the same as a deeper project with more pages, assets, trust pages, profile cleanup, and operating support.
Why do some offers have payment buttons and others do not?
Direct payment buttons are used only where the scope is clear enough for checkout. Larger builds should be scoped first so the project does not start with a misunderstanding.
Is the Trust Page Suite legal advice?
No. Decent Ops creates practical trust and policy pages based on your stated practices. This does not replace review by an attorney.
How long does a project usually take?
Many starter projects are often delivered within 2–4 weeks after scope, materials, payment, and direction are clear. Larger builds, custom systems, added services, or slow feedback cycles may take longer, so Decent Ops confirms timing after review.
Can services be bundled?
Yes. Many Decent Ops services are designed to stack together when the layers belong together.
Find your starting point
Start with the part that feels scattered.
Answer a few guided questions so Decent Ops can understand what you’re building, what feels scattered, and what kind of system would help next.